Sunday, 20 April 2014

Kerala Vishu/April Box Office - Exclusive Report

Kerala Vishu/April Box Office - Exclusive Report

7 Days has passed in Mollywood's biggest season, Summer Vacations and its time to have a look into how the movies have been performing at the Box Office.

1. 7th Day

We have a surprise entry at No.1. The film opened to a superb response, especially in main cities, beyond all expectations. 7th Day leads the Vishu releases (as of now) despite the film not belonging to mass entertainer genre, which audience used to prefer on Holidays. The last 2 thrillers Prithvi did worked on long run and WOM and didn't have an opening to boas off. 7th Day took the best opening for a Prithvi starrer.

Gross: 5.15 crores in 8 days
Superb Opening, Marching towards Super Hit

2. Ring Master

Dileep's Mass sumer vacation entertainer aimed at Ladies and Kids didn't take a grand opening, but the status has remained even through out without major drop either.

Gross: 4.58 crores in 8 days
Good Opening, Marching towards a Hit

3. Gangster

After a terrific opening the film fell badly like a pack of cards at Box Office. The film was removed from most of its stations within 6/7 days.

Gross: 3.95 crores in 9 days
Great first day, fell after wards - Disaster

4. Pauly Technique

The film took an average opening, and with average WOM future doesn't look much good for Pauly and his Techniques.

Gross: 2.65 crores in 8 days
Above Average

5. Ohm Shanthi Oshaana & Drishyam 

Still Continuing their blistering run in selected main centers and in many B & C class centers.

Mega Hit & All Time Blockbuster

6. Maan Karate

The film got an almost free week as Summer releases were pushed to 1th due to elections. The film was bought for a meagre prize and collected many times that amount. Film performed beyond expectations and many theaters chose the film to continue for a 2nd and 3rd week.

Gross: about 85 lakhs in 15 days


1 By Two *ing Fahadh Faasil was released this pat Friday (April 19th) to an average opening and below average WOM. So looks like that won't make any difference to the tally. Last Friday of April will 3 releases
Dulquer-Nazriya's Samsaram Arogyahtinu Hanikaram, Indrajith's Masala republic and Allu Arjun's Lucky The Racer [Race Gurram]

PS: The figures are approximate values and may not necessarily be actuals

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